About – Ironwood Forestry

About Us

At Ironwood Forestry, we are a dedicated team of professionals with a passion for forest management and innovation. Founded by Eli Jensen, an entrepreneur with a heart for public land management, we aim to revolutionize the forestry industry.

Only The Best

MEET THE
CREW

ELI JENSEN

Eli Jensen was an Army brat who traveled the world but put down roots in Arizona. He is an entrepreneur at heart and likes to tinker and solve problems. He hopes to provide better opportunities for young entrepreneurs in public land management.

AMY JENSEN

Amy Jensen was born and raised in Prescott, AZ. She has experience in medical finance and assists with administrative tasks and strategic planning for Ironwood Forestry. She hopes to support a vision of better forest management.

Cole Sennett

Cole was born and raised in Flagstaff, AZ. He is a former Army Ranger, Hotshot firefighter and avid outdoorsman. He hopes to provide a better forest landscape so future generations can enjoy the same outdoor experiences he did as a kid.

Initial
Frustration

12/01/2018

December 2018

Frustrated with existing paint sprayers available for timber marking.

First
Innovations

01/01/2019

January 2019

Developed the Mark I sprayer.

Marked
Improvements

08/01/2020

August 2020

Demonstrates superior quality and overwhelming paint savings on first marking contract.

More
New Tools

09/01/2020

September 2020

Develops tool to collect census level tree data (DBH, location) on marked trees.

Aerial
Lidar

09/01/2020

November 2020

Syncs tree data with aerial LiDAR for canopy cover map of post harvest stand condition

Pilot
Project

12/01/2021

December 2021

Delivers pilot project integrating mobile LiDAR into federal timber sale preparation.

More
Innovations

04/01/2022

April 2022

Perfected the Mark VII sprayer.

The
Culmination

10/01/2023

October 2023

Awarded a task order to deliver full scale mobile LiDAR collection and future.